Roadmap

Building in public.

Our timeline, features, and targets. Transparent by design. These are targets, not current traction.

Three-phase timeline

From community launch to full platform.

Phase 1: Foundation

Days 0-60

In Progress

Launch WhatsApp community with structured channels
Establish matchmaking format and community guidelines
Organize first community events (Americano nights)
Sign first 3 partner venues in Dubai
Reach 500 community members
Launch website and player registration
Collect 200+ player profiles with level and area data

Phase 2: Activation

Days 60-120

Upcoming

Launch web portal (live and free)
Player directory with search by level, area, availability
Event calendar with RSVP and payments
Reputation scoring system live
First corporate league pilot
First brand partnership signed
Reach 1,000 community members

Phase 3: Scale

Days 120+

Planned

Mobile app MVP (iOS + Android)
In-app match coordination and court booking referrals
Advanced matchmaking algorithm based on play history
Expand to Abu Dhabi and Sharjah chapters
Multiple corporate leagues per season
Premium membership tier launch
Brand and sponsorship portfolio

Feature roadmap

Now / Next / Later framework for product development.

Now

WhatsApp community
Web portal (live)
Player directory
Event calendar + RSVP
Reputation system

Next

Mobile app
Community leaderboard
Match coordination
Corporate leagues
Coach directory

Later

Venue booking integration
AI-powered matchmaking
Premium features
Multi-country expansion
Analytics dashboard

Targets

KPI targets

These are projections based on market research, not current traction.

All figures are targets based on Feb 2026 research estimates.

Metric	Day 60	Day 120	Day 180
Community members	500	1,000	2,500
Active weekly players	100	250	600
Weekly events	4	8+	15+
Partner venues	3	8	15
Premium subscribers	-	50-100	200+

Be part of the journey

Join the community today and help shape what comes next.

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